Top 10 Digital Marketing Tips

Digital marketing is the most cost effective and fastest way to get your name and brand out there and more importantly increase sales, customers etc.

Ensure you have a modern website that reflects your brand and most importantly is mobile friendly
Have great SEO (search engine optimisation). Keywords and phrases need to be consistent across all platforms
Ensure you have a listing with Google My Business and keep it updated and request customers to add reviews
Setup Google Ads targeting your target market utilising your keywords and phrases. Remember, it is not a set and forget. Monitor and tweak as needed
Have at least two social media platforms and regularly post with relevant content that encourages engagement
Use free tools to create stunning posts and videos for content for both website and social media. Our favourite ones are Canva and Doodly
Capture emails/leads and use CRM automation to follow up these leads and clients automatically.
When running promotions use landing pages and advertise through Google Ads and social media. Even re-target people whom have visited your web page via Facebook pixel. I am sure you have seen this when you have visited a website then all of a sudden see their ads everyone
Regularly email your clients via digital campaigns reminding them of your services, tips & tricks and promotions
Track all of this to see what is working and what is not